Amrit Dhaliwal

Amrit Dhaliwal is the CEO and founder of Walfinch, one of the UK’s fastest-growing home care franchise networks. His journey into social care didn’t start in a boardroom but behind the counter of an Italian deli and inside a Mary Antoinette–style tea room he built from scratch.

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Hosted by

Hilmarie Hutchison

Amrit Dhaliwal

CEO & Founder, Walfinch Home Care

Amrit Dhaliwal is the CEO and founder of Walfinch, one of the UK’s fastest-growing home care franchise networks. His journey into social care didn’t start in a boardroom but behind the counter of an Italian deli and inside a Mary Antoinette–style tea room he built from scratch. After studying economics and history, Amrit quickly realised corporate life wasn’t for him and threw himself into entrepreneurship, learning business the hard way through hospitality, long hours, and very little sleep.

A chance introduction to domiciliary care through his now-wife’s family led him into the care sector as a franchisee. There, he saw first-hand the inefficiencies of paper-based systems and outdated models. He built and sold his first care brand, then founded Walfinch to reimagine home care and franchising: tech-enabled, scalable, values-led, and built to empower “everyday” entrepreneurs to succeed.

Today, Amrit is focused on building a £100 million network across 100 locations, while reshaping how the UK thinks about aging. For him, care is not just about survival, but what he calls “time to thrive”, combining wellness, technology, and community so older adults can live better, not just longer.

About this Episode

→ Read the executive analysis inspired by this conversation

In this energising episode of The Matrix Green Pill Podcast, host Hilmarie Hutchison talks with Amrit Dhaliwal about how he went from running an Italian deli and tea room to leading a national home care franchise network that’s redefining both aging and entrepreneurship.

Amrit shares the gritty early days of working multiple jobs, commuting long hours, sleeping four hours a night, and learning business by doing. He explains how becoming a care franchisee opened his eyes to serious gaps in the sector, from filing-cabinet systems to clunky franchising models, and how those frustrations became the blueprint for Walfinch.

Amrit also shares practical advice for business owners considering franchising their model: why you must treat “being a franchisor” as a different business, the importance of mentors who’ve actually done it, and how not to fall into the trap of chasing money instead of learning.

At its heart, this episode is about building businesses that care deeply and scale wisely, and about rebranding aging from something people endure to a stage of life where they truly have time to thrive.

This conversation with Amrit Dhaliwal informed a deeper executive perspective on one of the hardest leadership shifts founders face: when growth stops being about personal effort and starts being about systems, standards, and accountability.

The accompanying executive analysis explores what changes when a founder moves from operator to architect, why scaling through others exposes leadership blind spots, and how clarity, structure, and enforced values become the real work of growth.

“My passion is very much with other entrepreneurs and really focused on trying to change how we think about aging in the UK and how we think about entrepreneurship within the social care space. ”

Amrit Dhaliwal

“There is no substitute for hard work.”
Amrit Dhaliwal