Oleg Egorov is the Chief Marketing Officer at Flowwow, a global gifting marketplace revolutionizing how customers connect with local shops.
Oleg Egorov
Chief Marketing Officer at Flowwow
Oleg Egorov is the Chief Marketing Officer at Flowwow, a global gifting marketplace revolutionizing how customers connect with local shops. With nearly 20 years of experience in digital marketing, Oleg has played a crucial role in Flowwow’s transformation from a flower aggregator to a thriving gifting platform. Having previously worked at Yandex, a leading tech company in the CIS region, he brings a wealth of expertise in scaling businesses, leveraging data-driven strategies, and driving growth. At Flowwow, he leads a team of almost 100 marketing specialists, ensuring the platform continues to support local entrepreneurs and deliver an exceptional customer experience.
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About this Episode
In this episode, we sit down with Oleg Egorov to discuss his fascinating career journey from aspiring rockstar to digital marketing leader. Oleg shares how his passion for advertising led him to his current role at Flowwow, where he spearheads the platform’s expansion and innovation in the global gifting market. He provides valuable insights into the challenges of building trust in e-commerce, Flowwow’s commitment to empowering small businesses, and the emerging trends in the UAE’s digital marketplace. Oleg also discusses the importance of sustainable shopping habits and how Flowwow is fostering a more mindful gifting experience. If you’re interested in digital marketing, e-commerce, or entrepreneurship, this episode is packed with valuable takeaways!
“Our mission at Flowwow is simple, we want to make people’s lives better by sharing gifts and spreading happiness. ”
Oleg Egorov
“We shouldn’t concentrate on our failures. We should find power, learn from our failures and go further to achieve our goals.”
Oleg Egorov
Show highlights

“Flowwow is not just about gifts. It’s about supporting local entrepreneurs and helping them succeed.”
Oleg Egorov
“The biggest challenge in online shopping today is trust.”
Oleg Egorov
Useful Links
Website: http://flowwow.ae/
Linkedin: https://www.linkedin.com/in/oleg-egorov-95a55691
The Matrix Green Pill Podcast: https://thematrixgreenpill.com/
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