Wolfi Hohmann

Wolfgang Hohmann, better known as Wolfi, is the founder of Wolfie's Bike Shop and a key figure in Dubai's cycling community.

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Hosted by

Hilmarie Hutchison

Wolfi Hohmann

Owner and CEO of Wolfi’s

Wolfgang Hohmann, better known as Wolfi, is the founder of Wolfie’s Bike Shop and a key figure in Dubai’s cycling community. With over two decades of experience, he has transformed the cycling scene in the UAE from a niche interest to a globally recognised, vibrant community. Originating from Germany, Wolfi’s journey started in a small corner of his brother’s car repair shop and has led to his significant influence in Dubai’s cycling revolution. His commitment to customer service, rooted in his hospitality background, and his dedication to building a cycling community have been pivotal in his success.

About this Episode

In this captivating episode, Wolfi Hohmann shares his journey from humble beginnings in Germany to becoming a central figure in Dubai’s cycling community. Wolfi discusses his early career in hospitality, which honed his customer service skills, and how these skills have been integral to the success of Wolfie’s Bike Shop. He recounts the challenges he faced when opening his shop in Dubai 22 years ago and the strategies he employed to overcome them.

Wolfi talks about the growth of the cycling community in the UAE, the impact of the pandemic on cycling, and the role of infrastructure development in promoting the sport. He also shares insights into the success of the UAE cycling team and the popularity of cycling during significant events like the Tour de France. Additionally, Wolfi discusses the importance of community and how cycling has helped forge friendships and improve mental health among riders.

Tune in to hear Wolfi’s inspiring story, gain insights into the development of the cycling community in Dubai, and learn valuable lessons for aspiring entrepreneurs and cycling enthusiasts.