Kasper Sierslev, a seasoned marketer and a visionary thought leader in the realm of in-house marketing and creative collaboration, graces the Matrix Green Pill Podcast.
Kasper Sierslev
CCO at Zite
Kasper Sierslev, CCO at Zite, is a veteran marketer known for pioneering in-house marketing and fostering creative synergy. With a career that spans running startups, leading campaigns for global brands, and mentoring teams, Kasper brings an artistic and strategic edge to every role. Based in Copenhagen, he blends music, design, and leadership to create marketing teams that thrive on collaboration and innovation.
About this Episode
Join host Hilmarie Hutchison as she explores Kasper’s creative journey—from jazz musician to marketing innovator. Learn how Kasper’s background in art and music shaped his philosophy on building strong, diverse in-house marketing teams. Hear his reflections on working across borders, scaling creative systems, and empowering young talent with trust and freedom. This episode is full of rhythm, insight, and actionable ideas for marketers and leaders alike.
“We sometimes say we love the Danish summer. It’s the best day of the year.”
Kasper Sierslev
“Key elements of building successful creative synergies with in-house teams – Trust and diversity”
Kasper Sierslev
Show highlights
“I always say when I work with young people – take the task even though you don’t know how to do it – you learn on the job.”
Kasper Sierslev
“Try to focus on the idea itself, and then you can always expand it to different mediums or different ways of telling the same story.”
Kasper Sierslev
“Trust that people can do it.”
Kasper Sierslev
Useful Links
Website: https://zite.agency/
Instagram: https://www.instagram.com/sierslev/
Facebook: https://www.facebook.com/kasper.sierslev/
LinkedIn: https://www.linkedin.com/in/kaspersierslev/
The Matrix Green Pill Podcast: https://thematrixgreenpill.com/
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