Like a well-crafted podcast script, podcast show notes can greatly interest listeners in a particular episode. They also help attract new fans to your show.
In this article, we explain what podcast show notes are and take you through a straightforward guide to podcast show notes best practices.
What are podcast show notes, and why do you need one?
A podcast show note summarizes a particular episode of your podcast. It highlights the topic of discussion and what listeners can expect when they tune in to listen. The podcast show notes are usually written under the episode title and are not more than a few sentences.
A look through the Matrix Green Pill podcast episodes will reveal the podcast show notes briefly describing each episode. An example is Episode 135 with Natalia Sycheva here. The website has two paragraphs describing the Co-Founder of Serenity Guide and a paragraph describing the episode. Writing an eye-catching show note can help your podcast stand out for content and increase your discoverability,
Learn podcast show notes and best practices for a show that stands out
Through your unique approach and personal touch, write a winning podcast show note to keep your audience interested. Here is a podcast show notes template you can follow to create yours.
Start with a hook
Through wit, humor, or a mind-blowing statistic, capture the interest of the reader of your show’s notes that will lead them to tap the play button. Your episode title can also be a good hook to catch their attention.
Add the episode summary.
After you use a suitable hook as a starting phrase, you can expand the show notes to include the episode’s description. Here, you mention the show’s guests and their expertise in the podcast. Use bullet points to highlight the significant points without giving much away.
Highlight memorable quotes
As you write your podcast show notes, highlight the best thoughts and quotes you or your guest mentioned. A good quote can also hook potential listeners and make them intrigued by that particular episode. These memorable quotes can also be used on your social media pages to direct followers to listen to the podcast.
Include resources
Where you use relevant data or mention helpful resources like books or articles, include the links to these resources for easy access for your audience. You also provide more value for your listeners, which can keep them dedicated.
Call-to-action
After writing significant points about your show, as explained above, you can also include a CTA for listeners to like, review, or rate your show. The CTA can also direct them to follow you on social media pages or sign up for newsletters.
Transcription
Show notes have evolved so that you can now add your episode’s transcribed texts to allow your audience to follow easily. It should include time codes that outline the entire conversation and, where possible, hyperlinks to the actual part of the time code. Though these transcribed texts are not mandatory, it is helpful as your audience reads them while listening.
These are easy steps to create the best podcast show notes to improve your show’s reach. Let us know your thoughts as you implement this podcast show notes template!
